A high-impact television commercial focused on
an office conference room filled with executives. One of the principles
was shown handing out airline tickets to each of the key players, while
the commentary talked about how business has become extremely
fast-paced. So much business is being done via e-mail and
teleconferencing it seemed the personal touch had been lost.
"We're going out to meet with our clients. We need to go out and see
them," one of the executives said. The commercial was for a major
airline.
A powerful point can be
made that in many ways we have lost our personal touch in business.
While there are many benefits to the technology solutions we all
enjoy, there is certainly something to be said for the value of
personal contact and the concept of nurturing quality business
relationships.
At our own office a
few years ago we somewhat stumbled onto the idea that building quality
business relationships needs to be embedded into our business plan. It
all started when a former employee, whom we had trained
in the business, lied about why she wanted to leave our company. (She really didn't want to spend more time with her kids.) While we were paying her she started her own business, she stole merchandise, files and customers.
|
|
Read more...
|
